Sneak Peek at Madonna’s New Clothing and Accessories Collection

Posted by Sylar On Wednesday, June 30, 2010

International Icon and world renowned Material Girl Madonna has teamed up with her daughter Lola to create a new fast-fashion junior collection "Material Girl” which is exclusively available at Macy’s, just in time for back-to-school season, and will be in-store on August 3rd.

Madonna commented, “Lola’s influences, you know, watching films, watching music videos - she pays attention to what's going on in the street and what people are wearing, and she's much more fashion forward and savvy than I am at this point!"

A teaser ad campaign will break on June 29, 2010 and will offer a hint of the celebrity muse for the launch of “Material Girl.” Madonna and Lola picked the muse who will appear in the multi-platform marketing campaign launching the first week of August,

Material Girl mixes hard and soft elements, like a tutu dress and studded combat boots, or an oversized boyfriend sweatshirt with a floral print mini skirt. Inspired and designed by the duo, "Material Girl" will also launch in multiple categories including footwear, handbags and jewelry and will be available exclusively in approximately 200 Macy’s stores and online at

“We mix and match textures and fabrics and elements that are both masculine and feminine. It's not complicated. It's dressing in layers. It's not looking like you took too much time thinking about what you're wearing,” says Madonna.

Visit or the “Material Girl” Facebook and Twitter pages to see more exciting imagery and behind the scenes videos featuring our Material Girl, along with Lola’s blog on what’s hot in fashion and a sweepstakes for a chance to meet Madonna at Macy’s Herald Square in September.

Source: Yahoo News

3 Responses to "Sneak Peek at Madonna’s New Clothing and Accessories Collection"

  1. Anonymous Said,

    Damn, she looks absolutely incredible. If I look half as good as she does when I'm 50, I'll be happy.


  2. Anonymous Said,


    Love this woman!


  3. Anonymous Said,

    HEY IF ANYONE WANTS TO SEE THE INTERVIEW SHE DID THAT DAY FOR IT HERE IT IS A YOUTUBE LINK I Think She Looks Amazing And I Like When She Dresses Like That. This Is A Video So All You People Can See She Looks Great Even Without Photo Shop. YUP AND SHES ALMOST 52 SO TAKE.


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